If you’re just a regular Instagram user who shares a few photos with your pals, you might not see the need in tracking your social media followers or how your photos function. But if you take your accounts’ activity more professionally, you’ll want to keep a tight check on your profile, as well as the sincerity of your followers. This is especially true for companies and influencers. In both situations, the quality of your fan base is critical. In the end, companies are only on social media to engage with their current and future consumers. Your ultimate objective in working with social media is the same. However, it’s pointless to have followers who aren’t

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